Now showing items 1-6 of 6

    • Generic Integrity and Generic Shifts in Translation 

      Achkasov, Andrei V.; Ачкасов, А.В. (Сибирский федеральный университет. Siberian Federal University., 2015-12)
      Generic integrity and generic shifts have been the two key issues in TS related to genre studies. The problems that stem from the two approaches include linking normative statements of genre membership of the texts to ...
    • Ideologization of Translation History: The Case of Russian Democrats and Aesthetes 

      Achkasov, Andrei V.; Ачкасов, А.В. (Сибирский федеральный университет. Siberian Federal University, 2018-10)
      One of the pivotal themes of the Soviet translation school in the 1930-1960s was the ‘false’ principals of formalism and literalism and the promotion of realistic translation. The article shows that this discussion was ...
    • If the Mountain Won’t Come… Translation Studies Meets Localization 

      Achkasov, Andrei V.; Ачкасов, А.В. (Сибирский федеральный университет. Siberian Federal University., 2016-03)
      Localization has significantly influenced translation tasks and roles of translators due to the technological development of text production, processing and distribution. However, Translation Studies remains at the ...
    • Translators’ Selections from Heine as Lyric Cycles 

      Achkasov, Andrei V.; Ачкасов, А.В. (Сибирский федеральный университет. Siberian Federal University, 2018-05)
      Traditionally, poetic anthologies have not been seen as single, compositional wholes. However, this article shall employ translations of Heinrich Heine to demonstrate that such collections are not mere random occurrences. ...
    • What Translators Do to Terminology: Prescriptions vs. Performance 

      Achkasov, Andrei V.; Ачкасов, А.В. (Сибирский федеральный университет. Siberian Federal University., 2014-02)
      The article brings into focus variability of designation in bilingual terminology transfer. Onomasiological view of terminology equivalence presumes decontextualized coordination of concepts and linguistic labels and thus ...
    • Words under Pressure: Translation in the Context of Search Engine Optimization 

      Achkasov, Andrei V.; Ачкасов, А.В. (Сибирский федеральный университет. Siberian Federal University., 2015-02)
      The key activities in multilingual search engine optimization (SEO) imply the expertise of the linguistic behavior of users (search queries), keyword translation, contrastive cross-linguistic analysis of keywords, ...